Treluxe Aloe Vera Curl Primer – What makes it so special?

The Treluxe Aloe Vera Curl Primer was released last year as part of their new Soothe & Restore range and without a doubt it was the most innovative product to be launched into the curly world in years. It’s hard to place it into a product category as you can use it in so many parts of your washday, both the washing and styling part as well as refreshing! It is literally multi functional! Talk about bang for your buck!

So lets talk about the different ways you can use it!

As a pre-poo detangling treatment –

If you are someone that suffers from tangles and likes to dry detangle before washing then the Curl Primer will be your best friend. Simply smooth this over your hair and the tangles will be so much easier to get through thanks to the effortless slip. When Treluxe carried out a control study with those with both wavy and curly hair they noted that they were able to decrease their detangling time by upwards of 70%!

To help detangle during washing –

If you are someone that doesn’t like to dry detangle, never fear the curl primer will also act as a great detangler in the shower! I’ve also used this in replace of conditioner and it worked amazingly. The slip with this product is insane so your fingers or comb literally glide through your hair and the moisture infusion it provides is unmatched.

As a base for your stylers –

Now Treluxe have been very clear that the Curl Primer is not a styler, meaning that is has no hold. However you can use it as a base before you apply your stylers, for example the Curl Defining Mousse and Hi! Definition Gel. Using it this way is going to give your stylers a foundation to cling to, it will keep your hair moisturised and tangle free along with helping smooth your curls and encouraging them to clump together.

And the best part? It actually speeds up your drying time! Here is how Treluxe explains how this decreased drying time works.

“The primer is loaded with wetting surfactants that reduce the water tension, breaking the water down into smaller molecules allowing for better spread and coverage of moisture, with less water. Essentially, with the use of the Aloe Vera Curl Primer you have the makings of something that is truly wetter than water. With the smaller water molecules, you’ll discover a significant decrease in drying time!”

As your refresh product –

The main reason for the creation of this product was to allow those with textured hair to spend less time actually taking care of their hair. Whether that is with the decreased time in detangling, the decreased drying time or by simply allowing their curls to last longer so that there is less of a need to refresh. However if you do need to do a quick touch up on your curls then the Curl Primer is amazing for this too! One of the biggest reasons for needing to refresh is frizz and this will smooth that frizz right down, whether that is on wet hair or dry hair. I have used it on both a full wet refresh and a dry refresh with not a drop of water and both ways the Primer performed amazingly.

I actually think that this is the perfect product to take on holiday with you just because of how many functions it serves and the fact that you can touch up your curls no matter where you are! If only Treluxe did a little mini size that we could pop into our handbags!

Key facts –

Protein free

Contains –

Aloe and Glycerin

You can purchase the Aloe Vera Curl Primer here and use code CURLYCAST15 to save 15% off site wide.

For those in Canada you can purchase here

For those in the UK you can purchase here